Building
High-Performing
Sales Teams

It all starts with YOU. How do you build trust? How do you communicate a vision? Are you creating an environment by which people can thrive? I help leaders do an introspective deep dive into being the best leader they can be to build high-performing sales teams.

Why choose a sales leadership coach?

In sports, great coaches like Nick Saban, Phil Jackson, and Don Shula built dynasties through discipline and a winning culture. As a business leader, your job is to do the same. Successful organizations like Apple, Google, and Meta rely on coaching for leadership development.

A coach offers objective insights, tailored strategies, and proven methods to enhance skills and build exceptional teams. With proper guidance, leaders can refine their approach and strengthen connections, ensuring lasting success in a competitive market.

Sales leadership coaching to build strong performing teams
About Me section sales leadership coach and consultant

My Approach

No Wasted Time

Every session is focused and efficient, designed to address key priorities without unnecessary extras.

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Tailored for You

Drawing on 34 years of industry experience and the lessons of legendary sports coaches, I focus on the core principles of people, process, metrics, and resiliency.

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Core Principles

Coaching is personalized to align with your specific challenges, goals, and team dynamics for maximum relevance.

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JBR Coaching Leadership Coach Schematics Flow Chart
How to build a successful sales team

About Me

Grandfather "Bappy" to two wonderful grandsons, proud dad of three accomplished daughters, and husband to my incredible wife of 37 years.

Former executive and seasoned entrepreneur with extensive experience in both small and large company environments specifically in the healthcare sector. Proven expertise in leading and developing high-performing teams through direct engagement and distributor models. A strategic thinker with a demonstrated ability to create a compelling vision, build strong alliances, and effectively motivate organizations to achieve maximum results. Possesses key expertise in navigating change management and executing turnaround objectives successfully. Proudly granted 8 U.S. Patents.

As a certified executive coach, I combine my extensive experience to help leaders and teams sharpen their skills, develop strategies, and achieve long-term success.

Expert advice on building sales teams

Frequently Asked Questions

  • From sales rep to mid level managers, agents, distributors, executives, chief commercial officers, and any associated functions within the sales organization.

  • A study by InnovateMR found that 65% of professionals experience impostor syndrome.

    Impostor syndrome is a psychological phenomenon where an individual feels inadequate or doubts their own achievements, despite evidence of their competence or success. People experiencing impostor syndrome often believe they are frauds and fear being exposed, attributing their accomplishments to luck, timing, or external factors rather than their skills, talent, or hard work.

    Hiring a sales coach brings an experienced outside perspective to your sales team, helping you identify opportunities for growth, develop stronger strategies, and address challenges you might not see from within. A coach provides tailored guidance, helping to build leadership skills, refine sales processes, and create a team dynamic that drives consistent results. It’s an investment in maximizing your team’s potential and staying competitive in today’s market.

  • A sales coach helps leaders, executives, and high-level professionals enhance their performance, leadership skills, and overall effectiveness within their roles. Their work focuses on developing the individual’s personal and professional capabilities to drive better results for themselves, their teams, and their organizations.

  • A coach helps people or teams grow by guiding them to find their own answers through self-discovery, setting goals, and building skills, often working together. In contrast, a consultant offers expert advice for specific problems, using their knowledge to assess issues and create quick, effective solutions. Coaching focuses on long-term growth and independence, while consulting usually targets immediate project needs.

    For example, a coach might help leaders improve their communication and motivation skills, while a consultant designs and implements strategies to boost employee engagement.

  • A coaching relationship is typically confidential to foster trust and openness, with most coaches adhering to ethical guidelines that require privacy. Coaches certified by organizations like the International Coaching Federation (ICF) are bound by these standards, though exceptions may apply, such as legal obligations to report harm or abuse. In organizational settings, limited information (e.g., progress updates) may be shared with stakeholders if agreed upon upfront. Confidentiality terms are usually outlined in a coaching agreement, ensuring clarity for both parties. It's important to discuss confidentiality with your coach to align expectations.

  • Executive coaching has demonstrated high success rates, with studies showing significant returns on investment (ROI) and improved leadership outcomes. For instance, companies report an average ROI of 5.7 times the cost of coaching, and 86% recoup their investment, according to the International Coach Federation (ICF). Research highlights improvements in leadership skills (58%), productivity (88% when combined with training), and self-awareness (75%). Additionally, 80% of clients report enhanced self-confidence, and 73% note better workplace relationships. Success depends on factors like the coach’s expertise, the client’s commitment, and clear, measurable goals established during the process.

  • The frequency and duration of sessions are tailored to the client’s needs and agreed upon during the initial setup phase.

  • I am a Certified Executive Coach credentialed from The Center for Executive Coaching.

    They are an ICF-accredited Level 1 and Level 2 organization and are approved by the Center for Credentialing and Education to train coaches for Board Certified Coach (BCC) certification.

  • Once we have agreed upon terms, you will receive an invoice via email. mail will include a secure link where you can easily make your payment online.

Proven methods. Lasting results.

Time Allocation for Medical Device Sales Leaders:

The Coaching Advantage:

Efficiency in Admin Tasks

Learn strategies to streamline processes and delegate effectively.

Increase in Team Development Time

Prioritize coaching and skill-building to improve overall performance.

Revenue Growth

Reallocate time toward high-impact strategies and customer-facing opportunities.

Let’s Talk

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